Viral Marketing Meets Ambush Marketing

Here’s a fun, quick and dirty video about viral and ambush marketing.

We’ve used Facebook’s trending topic regarding the uproar of one of the “I ______ in my Calvins” ads in their #mycalvins campaign created jointly by Calvin Klein’s in-house ad agency and Wednesday’s London ad agency to show examples of viral marketing and then piggy-backed our own ambush on the #mycalvins campaign.

We hope you enjoy!

Viral Meets Ambush Marketing