{"id":4666,"date":"2021-02-07T12:52:35","date_gmt":"2021-02-07T12:52:35","guid":{"rendered":"http:\/\/billcorrigan.com\/updates\/?p=4666"},"modified":"2021-04-06T20:05:32","modified_gmt":"2021-04-06T20:05:32","slug":"what-is-remarketing","status":"publish","type":"post","link":"https:\/\/billcorrigan.com\/updates\/?p=4666","title":{"rendered":"What is Remarketing?"},"content":{"rendered":"<p>Remarketing is the marketing process of trying to extend the life cycle of an existing product by creating demand. Remarketing is also used to resolve faltering demand. This marketing process helps reach customers that a company has lost.<\/p>\n<p>Many companies remarket their product or service by using the \u201cnew and improved\u201d route to attract lost customers. 85% of products are in their third (faltering) stage of their product life cycle. Remarketing helps keep your product relevant and not forgotten.<\/p>\n<p>Facebook is often used for remarketing a service or product. Placing an ad on Facebook helps put the thought of your company back in the public\u2019s mind, and are often attracted back to your website.<\/p>\n<div id=\"{51f2eb50-70fc-4adb-a463-7a7f158c2866}{10}\" class=\"WACAltTextDescribedBy SCX173330523\"><a href=\"https:\/\/billcorrigan.com\/updates\/wp-content\/uploads\/2016\/04\/Remarketing.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter  wp-image-4660\" src=\"https:\/\/billcorrigan.com\/updates\/wp-content\/uploads\/2016\/04\/Remarketing.png\" alt=\"Remarketing\" width=\"646\" height=\"322\" srcset=\"https:\/\/billcorrigan.com\/updates\/wp-content\/uploads\/2016\/04\/Remarketing.png 979w, https:\/\/billcorrigan.com\/updates\/wp-content\/uploads\/2016\/04\/Remarketing-300x150.png 300w\" sizes=\"auto, (max-width: 646px) 100vw, 646px\" \/><\/a><\/div>\n<p>Every single product and service provides one thing and one thing only to clients&#8230;happiness.<\/p>\n<p>At AlphaDawn, we help clients redesign and repackage\u00a0products and services by leveraging experienced brand managers. \u00a0We craft stories that remind and reinforce how your products and services make your customers happy. \u00a0Stories that\u00a0build loyalty. \u00a0Stories that remind. \u00a0Stories that get heard. \u00a0Let us tell a story of how your products and services make your clients happy! \u00a0Contact us today at\u00a0<a href=\"mailto:truthtoldwell@alphadawn.com\">truthtoldwell@alphadawn.com<\/a><\/p>\n<p>&nbsp;<\/p>\n<p><b>About Bill Corrigan<\/b><\/p>\n<p>Bill Corrigan is a marketing industry veteran with over 25 years experience and is the Creative Director and Owner of\u00a0AlphaDawn.<\/p>\n<p>&nbsp;<\/p>\n<p><b>About\u00a0<\/b><b>AlphaDawn<\/b><b>\u202f<\/b><\/p>\n<p>AlphaDawn\u00a0is a creative agency that helps its clients build strong brands, win fans, and cultivate world-class client experiences.\u202f With over 25 years of experience and as an industry leader in guerrilla, mystery shopping, social media community management and organizational services,\u00a0AlphaDawn\u00a0helps clients drive customer conversations that builds relationships and public affinity.\u202f To learn more, please visit\u202f<a href=\"http:\/\/www.alphadawn.com\/\">http:\/\/www.alphadawn.com<\/a><\/p>\n<p>Contact: Caitlin Simon, Alpha Dawn,\u202f<a href=\"mailto:caitlin@alphadawn.com\">caitlin@alphadawn.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Remarketing is the marketing process of trying to extend the life cycle of an existing product by creating demand. Remarketing is also used to resolve faltering demand. This marketing process helps reach customers that a company has lost. Many companies remarket their product or service by using the \u201cnew and improved\u201d route to attract lost [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4660,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[570,564],"tags":[134,211,863],"class_list":["post-4666","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-performance-coaching","category-performance-coaching","tag-facebook","tag-marketing","tag-remarketing"],"_links":{"self":[{"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=\/wp\/v2\/posts\/4666","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4666"}],"version-history":[{"count":1,"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=\/wp\/v2\/posts\/4666\/revisions"}],"predecessor-version":[{"id":4667,"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=\/wp\/v2\/posts\/4666\/revisions\/4667"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=\/wp\/v2\/media\/4660"}],"wp:attachment":[{"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4666"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4666"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4666"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}