{"id":4775,"date":"2021-02-11T15:47:59","date_gmt":"2021-02-11T15:47:59","guid":{"rendered":"http:\/\/billcorrigan.com\/updates\/?p=4775"},"modified":"2021-04-06T20:03:04","modified_gmt":"2021-04-06T20:03:04","slug":"what-is-viral-marketing","status":"publish","type":"post","link":"https:\/\/billcorrigan.com\/updates\/?p=4775","title":{"rendered":"What is Viral Marketing?\u00a0"},"content":{"rendered":"<p>Viral marketing is a marketing technique that uses pre-existing social networking services and other technologies to try to increase brand awareness, it is also known as marketing buzz.\u00a0 It can take the form of video clips, interactive flash games, images, text messages and even\u00a0email\u00a0messages.<\/p>\n<p>The goal of viral marketing is to create viral messages that grab the public\u2019s attention and create word-of-mouth about the current product or services.\u00a0 It is often associated with Stealth marketing, being that both marketing strategies aim to advertise to the public without them knowing they are being advertised to.<\/p>\n<p>AMC launched\u00a0<i>Mad Men Yourself<\/i>, an avatar creator, to help create buzz for the third season of\u00a0<i>Mad Men<\/i><i>.<\/i>\u00a0The avatar creator allowed the public to make a stylized \u201860s version of themselves. The site received a half a million visitors in just the first week and because of this brilliant viral marketing campaign, the premiere of season three of\u00a0<i>Mad Men<\/i>\u00a0had record ratings.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-4776\" src=\"https:\/\/billcorrigan.com\/updates\/wp-content\/uploads\/2016\/05\/Viral-Marketing.png\" alt=\"Viral Marketing\" width=\"832\" height=\"578\" srcset=\"https:\/\/billcorrigan.com\/updates\/wp-content\/uploads\/2016\/05\/Viral-Marketing.png 832w, https:\/\/billcorrigan.com\/updates\/wp-content\/uploads\/2016\/05\/Viral-Marketing-300x208.png 300w, https:\/\/billcorrigan.com\/updates\/wp-content\/uploads\/2016\/05\/Viral-Marketing-768x534.png 768w\" sizes=\"auto, (max-width: 832px) 100vw, 832px\" \/><\/p>\n<p>At\u00a0AlphaDawn\u00a0we employ some of the most creative minds to craft online content for you\u00a0with the\u00a0aim of spreading the value of your\u00a0business\u00a0by\u00a0word-of-mouth. \u00a0Today that is done by chick and sharing. \u00a0Instead of your fans telling their\u00a0friends\u00a0one at a time they can tell hundreds of their friends all at once. \u00a0What\u00a0you\u00a0need to do is ensure you provide them with an engaging vehicle to do so. \u00a0That\u2019s where we come in! \u00a0Contact us today and get viral! \u00a0Send our online team an email at\u00a0<a href=\"mailto:truthtoldwell@alphadawn.com\">truthtoldwell@alphadawn.com<\/a>\u00a0today!<\/p>\n<p>&nbsp;<\/p>\n<p><b>About\u00a0<\/b><b>AlphaDawn<\/b><b>\u202f<\/b><\/p>\n<p>AlphaDawn\u00a0is a creative agency that helps its clients build strong brands, win fans, and cultivate world-class client experiences.\u202f With over 25 years of experience and as an industry leader in guerrilla, mystery shopping, social media community management and organizational services,\u00a0AlphaDawn\u00a0helps clients drive customer conversations that builds relationships and public affinity.\u202f To learn more, please visit\u202f<a href=\"http:\/\/www.alphadawn.com\/\">http:\/\/www.alphadawn.com<\/a><\/p>\n<p>Contact: Caitlin Simon, Alpha Dawn,\u202f<a href=\"mailto:caitlin@alphadawn.com\">caitlin@alphadawn.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Viral marketing is a marketing technique that uses pre-existing social networking services and other technologies to try to increase brand awareness, it is also known as marketing buzz.\u00a0 It can take the form of video clips, interactive flash games, images, text messages and even\u00a0email\u00a0messages. The goal of viral marketing is to create viral messages that [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4776,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[570],"tags":[904,920,211,867,903,919,918,906],"class_list":["post-4775","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-performance-coaching","tag-buzz","tag-mad-men","tag-marketing","tag-social","tag-stealth","tag-viral","tag-viral-marketing","tag-word-of-mouth"],"_links":{"self":[{"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=\/wp\/v2\/posts\/4775","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4775"}],"version-history":[{"count":1,"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=\/wp\/v2\/posts\/4775\/revisions"}],"predecessor-version":[{"id":4777,"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=\/wp\/v2\/posts\/4775\/revisions\/4777"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=\/wp\/v2\/media\/4776"}],"wp:attachment":[{"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4775"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4775"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4775"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}