{"id":4786,"date":"2021-02-28T20:08:54","date_gmt":"2021-02-28T20:08:54","guid":{"rendered":"http:\/\/billcorrigan.com\/updates\/?p=4786"},"modified":"2021-04-06T20:20:22","modified_gmt":"2021-04-06T20:20:22","slug":"viral-marketing-meets-ambush-marketing","status":"publish","type":"post","link":"https:\/\/billcorrigan.com\/updates\/?p=4786","title":{"rendered":"Viral Marketing Meets Ambush Marketing"},"content":{"rendered":"<p>Here&#8217;s a fun, quick and dirty video about viral and ambush marketing.<\/p>\n<p>We&#8217;ve used Facebook&#8217;s trending topic regarding the uproar of one of the &#8220;I ______ in my Calvins&#8221; ads in their #mycalvins campaign created jointly by Calvin Klein&#8217;s in-house ad agency and Wednesday&#8217;s London ad agency to show examples of viral marketing and then piggy-backed our own ambush on the #mycalvins campaign.<\/p>\n<p>We hope you enjoy!<\/p>\n<div style=\"width: 446px;\" class=\"wp-video\"><!--[if lt IE 9]><script>document.createElement('video');<\/script><![endif]-->\n<video class=\"wp-video-shortcode\" id=\"video-4786-1\" width=\"446\" height=\"360\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/billcorrigan.com\/updates\/wp-content\/uploads\/2021\/03\/Viral-Meets-Ambush-Marketing.mp4?_=1\" \/><a href=\"https:\/\/billcorrigan.com\/updates\/wp-content\/uploads\/2021\/03\/Viral-Meets-Ambush-Marketing.mp4\">https:\/\/billcorrigan.com\/updates\/wp-content\/uploads\/2021\/03\/Viral-Meets-Ambush-Marketing.mp4<\/a><\/video><\/div>\n<p><a>Viral Meets Ambush Marketing<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Here&#8217;s a fun, quick and dirty video about viral and ambush marketing. We&#8217;ve used Facebook&#8217;s trending topic regarding the uproar of one of the &#8220;I ______ in my Calvins&#8221; ads in their #mycalvins campaign created jointly by Calvin Klein&#8217;s in-house ad agency and Wednesday&#8217;s London ad agency to show examples of viral marketing and then [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":5648,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[570],"tags":[925,926,909,923,918,924],"class_list":["post-4786","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-performance-coaching","tag-mycalvins","tag-alphadawn","tag-ambush-marketing","tag-calvin-klein","tag-viral-marketing","tag-wednesday-london"],"_links":{"self":[{"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=\/wp\/v2\/posts\/4786","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4786"}],"version-history":[{"count":5,"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=\/wp\/v2\/posts\/4786\/revisions"}],"predecessor-version":[{"id":5619,"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=\/wp\/v2\/posts\/4786\/revisions\/5619"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=\/wp\/v2\/media\/5648"}],"wp:attachment":[{"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4786"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4786"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4786"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}