{"id":5655,"date":"2021-04-06T17:48:20","date_gmt":"2021-04-06T17:48:20","guid":{"rendered":"http:\/\/billcorrigan.com\/updates\/?p=5655"},"modified":"2021-04-06T19:47:08","modified_gmt":"2021-04-06T19:47:08","slug":"learning-conversations-by-design-product-matrix","status":"publish","type":"post","link":"https:\/\/billcorrigan.com\/updates\/?p=5655","title":{"rendered":"Learning Conversations By Design – Product Matrix"},"content":{"rendered":"

Hello!<\/p>\n

As instructional designers it is our jobs to solve business issues with learning solutions. \u00a0<\/span><\/p>\n

Based upon the business issue, the audience profile, and the project\u2019s logistics and needs we make recommendations to our clients and process partners as to the best solutions. \u00a0<\/span><\/p>\n

Many times the decision maker has a preference of what learning solutions they would like to see.\u00a0 <\/span>If the learning solutions they desire to see to be produced do not align with your recommendations there may be a failure to train as effectively as you and the data have designed for. \u00a0<\/span><\/p>\n

As instructional designers it is our duty to stand firm to our analysis and recommendations. \u00a0<\/span><\/p>\n

This struggle is real.<\/p>\n

Failure to clearly and forcefully make the logic behind your recommendations heard by your clients and process partners could cause them harm in increased risks, increased costs, and decreased customer satisfaction.\u00a0 <\/span>A failure on any instructional designers part damages our entire learning industry.<\/p>\n

Don\u2019t be that guy.<\/p>\n

This matrix below is a guideline that is intended to help instructional designers design conversations with their process partners so that they fully understand what the proposed learning solutions are, the reasons these solutions are valuable to their learners, and the efficacy of the solution in combating the impact of the business issue.\u00a0 <\/span>It also provides instructional designers a placeholder for what the typical cost is to build any particular solution as well as the duration for building them.<\/p>\n

Customize this product matrix template to your situation and adjust its wording based upon how and who you work with and for. \u00a0<\/span><\/p>\n

Expand upon it. \u00a0<\/span><\/p>\n

Shrink it.<\/p>\n

Share it. \u00a0<\/span><\/p>\n

As instructional designers it is our jobs to solve business issues with learning solutions.<\/p>\n

Share with me your success stories and flops.\u00a0 \u00a0<\/span><\/p>\n

I want to learn more about you.<\/p>\n

\u00a0<\/span><\/p>\n

Thank you,<\/p>\n

Bill Corrigan<\/p>\n

bill@billcorrigan.com<\/a><\/p>\n

bill@alphadawn.com<\/a><\/p>\n

 <\/p>\n

CLICK HERE FOR A PDF VERSION OF THE PRODUCT MATRIX<\/a><\/p>\n

 <\/p>\n

Product Matrix<\/span><\/strong><\/p>\n

\u00a0<\/span><\/b><\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n
\u201cBased on the business issue, your audience\u2019s profile and project logistics needs, we are going to recommend that you provide your learners with a\u2026\u201d\u00a0<\/span><\/i><\/b><\/td>\n\u201cThis solution is a\u2026\u201d<\/i><\/b><\/td>\n\u201cThe reason(s) this solution will be valuable to your learners is\/are because\u2026\u201d<\/i><\/b><\/td>\n\u201cThis solution is effective in combating the\u00a0 <\/span>impact of business issues because \u2026\u201d<\/i><\/b><\/td>\n\u201cWe have found that the typical cost to build [solution name] is [insert cost] for [insert tier definition]\u2026\u201d\u00a0<\/span><\/i><\/b><\/td>\n\u201cIt typically takes [insert duration] to build a [insert tier, solution]\u2026\u201d<\/i><\/b><\/td>\n<\/tr>\n
Name of Solution<\/b><\/td>\nSolution Definition<\/b><\/td>\nSolution\u2019s Instructional Design Rationale<\/b><\/td>\nSolution\u2019s largest selling points<\/b><\/td>\nSolution\u2019s Costs per tier<\/b><\/td>\nSolution\u2019s Build Duration, by tier<\/b><\/td>\n<\/tr>\n
Learning Center<\/td>\n24\/7\/365 website which is used to house all instructional content developed by the [learning department]. Can be accessed vis desktop\/laptop\/tablet\/phone.<\/td>\nWhen content needs to be available to wide range of users, geographically dispersed. When content is electronic and users must be able to get to it quickly.\u00a0<\/span><\/td>\n[The learning team] manages the content on the learning centers, so that our process partners do not need to. Highly organized structure allows users to find information quickly. Single location for all training documentation.\u00a0<\/span><\/td>\nOriginal Build: 120<\/p>\n

Updates: 60<\/td>\n

Original Build: 90 days<\/p>\n

Updates: 30 -60 days<\/td>\n<\/tr>\n

Help File<\/td>\nOnline document providing procedural help on using a system. Can be context-sensitive within a system, or reside outside the system as documentation.\u00a0<\/span><\/td>\nUse when just-in-time help is needed with system procedures; Use when procedural, step-by-step information needs to be accessed regularly by a wide range of users. \u00a0<\/span><\/td>\nContext-sensitive help can be accessed at the point of need; Help files provide the user with step-by-step instructions for a procedure, and can be accessed from within the system.\u00a0<\/span><\/td>\nPer topic: 2 hours<\/td>\n90 \u2013 120 days.\u00a0<\/span><\/td>\n<\/tr>\n
Webcasts<\/td>\n\u00a0<\/span>A recorded solution which may include video, audio, animation, images; delivered asynchronously via the Web.\u00a0<\/span><\/td>\nBest used for content that has\/needs high impact, is short, and\/or is complex and must be explained in video or audio for the audience to best understand it. Audience must be technically adept and have high speed connection to the internet.\u00a0<\/span><\/td>\nUsing webcasts provides a more personal experience when a video element is included. Webcasts are visually more exciting than paper-based solutions such as Help or User Guides. Better learning experience because of audio and video components (more learning styles addressed).\u00a0 \u00a0<\/span><\/td>\nUp to 10 minute webcast: 50 hours<\/td>\n60 – 90 days<\/td>\n<\/tr>\n
E-Learning<\/td>\nA self-paced online course.\u00a0<\/span><\/td>\nUse when there is more than one objective, the content is relatively static, and the end users are experienced using online solutions. Also used when the content is complex and requires animation or complex imagery to explain.\u00a0<\/span><\/td>\nProvides an interactive, engaging experience. Can include simulations, providing better transfer of knowledge through experiential learning. \u00a0<\/span><\/td>\nTier 1: one-hour course containing static images and text, one animation, no audio. 100 hours<\/p>\n

Tier 2: One-hour course containing static images, text, up to 5 animations, audio voiceovers. 160 hours<\/p>\n

Tier 3: one hour course with unlimited animations and audio, simulations. 200 hours.<\/td>\n

90 \u2013 120 days for any tier, 1 hour finished product.<\/td>\n<\/tr>\n
New Account Training<\/td>\nConsultative analysis and related courseware\u00a0 <\/span>that utilizes a blended learning solution to train new users of a product or service or existing users on a new product or service<\/td>\nNAT mitigates risk by ensuring that firms have the operational competencies that are required to do business with and through [your organization] without doing harm to themselves to [your organization], themselves or the industry.<\/td>\nEnables the objective validation of knowledge transfer prior to allowing a firm to access [your firms] products and services [functions\/features\/systems].<\/td>\nTBD \u2013 case by case basis<\/td>\nTBD \u2013 case by case basis<\/td>\n<\/tr>\n
Webinar\/Webcast Package<\/td>\n\n
    \n
  • A live, instructor-led seminar up to 1 hour in length delivered online using Web-conferencing technologies<\/li>\n
  • Corresponding recorded informational \u201cchunks\u201d available to customers 24\/7 via [your organization\u2019s] Learning Centers<\/li>\n<\/ul>\n<\/td>\n
Ideal for supporting dynamic content, major systems rollouts and\/or process changes.\u00a0\u00a0<\/span><\/p>\n
    \n
  • Quick to market<\/li>\n
  • Affords learners the opportunity to interact directly with an SME<\/li>\n
  • Enables level 1 assessment(s)<\/li>\n<\/ul>\n

    Recorded learning assets available 24\/7 via the Web\u00a0<\/span><\/td>\n

Webinars provide a more personal experience, since the trainer is live. For audiences who are new or may need to be able to ask questions, webinars provide a personal touch. They are also recorded and posted as Webcasts so they may be reviewed later.<\/td>\n53.5 hours*<\/p>\n

* Per 1 hour webinar.\u00a0 Any initiatives requiring more than one Webinar will require additional work (TBD case by case \u2013 all tasks will not bear repeating).<\/td>\n

10-30 days<\/td>\n<\/tr>\n
Assessment<\/td>\nQuestions posed, typically at the end of a training, but can be stand-alone, to assess the knowledge gain of the users.\u00a0<\/span><\/td>\nUsed when there is a need to measure learning or establish baseline needs for training. Can be added to any solution.<\/td>\nAssessments are necessary to measure the success of a program.\u00a0<\/span><\/td>\nBased on what is needed, and if assessment is added to another solution, or is standalone.\u00a0<\/span><\/td>\nTBD \u2013 case by case basis<\/td>\n<\/tr>\n
iBook<\/td>\nA media rich guide that is delivered via tablet\/laptop\/phone\/desktop.<\/td>\nUse for small chunks of content which require media rich delivery. The audience must have tablet access.\u00a0<\/span><\/td>\nProvides a high-impact training experience for users who are technically adept and have access to tablets.\u00a0<\/span><\/td>\nTBD \u2013 case by case basis<\/td>\nTBD \u2013 case by case basis<\/td>\n<\/tr>\n
Mobile Learning Site<\/td>\nA type of learning center, this is a mobile site from which users may access content on their mobile devices.\u00a0<\/span><\/td>\nUse for a user base who needs to access content on-the-go or at the point of need, and have access to mobile devices.<\/td>\nHighly organized, bespoke structure allows remotes users to find information quickly.\u00a0<\/span><\/td>\nTBD \u2013 case by case basis<\/td>\nTBD \u2013 case by case basis<\/td>\n<\/tr>\n
Quick Reference Guide<\/td>\nA paper-based solution which is a printable list of procedural steps to complete common tasks.\u00a0<\/span><\/p>\n

A brief guide for most commonly used, important procedures that are done often, point of need.<\/td>\n

Use when the information to be conveyed is procedural, short, and done often. Content that changes often is not recommended for print products.\u00a0<\/span><\/td>\nProvides quick and easy access to commonly completed tasks. Can be formatted for mobile use, if users have access to mobile devices.\u00a0<\/span><\/td>\n20 \u2013 60 hours, depending on size.<\/td>\n60 \u2013 90 days<\/td>\n<\/tr>\n
User Guide<\/td>\nA guide that catalogs all functions and features of the system.\u00a0<\/span><\/td>\nUse for new system implementations where no documentation exists. Better used as the basic information to build other learning products, and not as the main training form for all end users.\u00a0<\/span><\/td>\nProvides thorough documentation of the entire system and all functions.\u00a0<\/span><\/td>\n100 \u2013 150 hours<\/td>\n90 \u2013 120 days<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Hello! As instructional designers it is our jobs to solve business issues with learning solutions. \u00a0 Based upon the business issue, the audience profile, and the project\u2019s logistics and needs we make recommendations to our clients and process partners as to the best solutions. \u00a0 Many times the decision maker has a preference of what […]<\/p>\n","protected":false},"author":1,"featured_media":5659,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[848,850],"tags":[1066,930],"class_list":["post-5655","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-instructional-design","category-learning-2","tag-matirx","tag-product"],"_links":{"self":[{"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=\/wp\/v2\/posts\/5655","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=5655"}],"version-history":[{"count":9,"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=\/wp\/v2\/posts\/5655\/revisions"}],"predecessor-version":[{"id":5669,"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=\/wp\/v2\/posts\/5655\/revisions\/5669"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=\/wp\/v2\/media\/5659"}],"wp:attachment":[{"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=5655"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=5655"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/billcorrigan.com\/updates\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=5655"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}